GHIRAIYA, R. A Comparative Study of Marketing Analytics Adoption in the Luxury Fashion and Watch Industries: Challenges and Opportunities. RESEARCH REVIEW International Journal of Multidisciplinary, [S. l.], v. 9, n. 9, p. 148–166, 2024. DOI: 10.31305/rrijm.2024.v09.n09.019. Disponível em: https://www.old1.rrjournals.com/index.php/rrijm/article/view/1679. Acesso em: 21 apr. 2026.